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De Bijenkorf

Read everything about the project we are working on for De Bijenkorf
Overview of the project
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Utrecht: Lego and Epoxy Eye-Catcher The collaboration

In Utrecht, GenesisPD, Ed Niesten and Stam Bouw Uitgeest joined forces to realize a project that would push the boundaries of creativity and craftsmanship. The goal was to create an unforgettable eye-catcher for De Bijenkorf Utrecht.

The concept

Our concept revolved around using Lego bricks in combination with epoxy to create a visually stunning work of art. We chose transparent blocks of epoxy to cast the Lego bricks, giving them a shiny and almost magical look. The result was a display that not only attracted attention, but also stimulated the imagination of visitors.


Genesis Project: De Bijenkorf in Amsterdam and Utrecht was an opportunity for us to put our creativity and skills in the spotlight. We are proud to have contributed to the success of De Bijenkorf by creating unique displays that enchant and attract customers. Our collaboration with talented professionals such as Ed Niesten and Stam Bouw Uitgeest has led to unforgettable results.

Are you interested in similar projects or would you like to know more about our work at GenesisPD? Please do not hesitate to contact us. We are always ready to take on new challenges and turn your vision into an astonishing reality.

At Genesis, Liquid Gloss® epoxy and craftsmanship come together in extraordinary objects

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Mercuriusstraat 7 1561 PM Krommenie
The Netherlands
+31 (0)75-640 33 77
E-mail: info@genesispd.nl
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